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Branding Graphic Design UX/UI Design

Gold Business Technologies

Client Gold Business Technologies
Year 2023
Services Branding, UX/UI
Gold Business Technologies has been the leading supplier of digital office equipment in Western Canada for over 40 years.
Brand Guidelines

Brandmarks • Colour Palette • Typography • Imagery & Application

DEVELOPING GOLD'S IDENTITY

Gold Business Technologies' new brand guidelines reflect the company's commitment to the future of the printing industry. The brand guidelines were designed to ensure that Gold's image is consistent across all mediums and reflects the forward-moving nature of the company.

UX/UI Design

Sitemap • Desktop

RE-BRANDED FOR THE FUTURE

Gold Business Technologies' new website features an engaging and modern design, emphasizing the company's commitment to the future.

This website is currently in the design phase and is not yet available to the public.

TARGET USERS

- 30 to 55 years old
- Small/medium sized businesses: office/operations managers
- Large businesses: public sector (government, education, healthcare) and corporations
- Post-secondary educated

SITEMAP

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INCORPORATED FEATURES

- E-commerce store
- Live customer support chat
- Customer portal
- Employee portal

The new branding and identity in combination with the redesigned website breathe life into this legacy printing company's outdated website, originally built in the early 2010s. The new design ensures an intuitive, user-friendly interface that aligns with current design trends and user expectations.

DESKTOP DESIGNS

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HOW CAN I SUPPORT YOU?